MONETIZATION FEATURES

MONETIZATION FEATURES

SERVICES
FEATURES
Business Directory Subscription
  • Free/Sponsored/Featured listings
  • Spotlight section on home page, business directory index and category/ sub-category pages for featured listings
  • Priority ranking of listings in the order Featured > Sponsored > Free
  • Full customization of listing plans in terms of features and pricing (monthly/yearly fee). Category specific pricing for Sponsored listings
  • Self-service transaction system
  • Offline/online payment (PayPal, Authorize.Net, Stripe)
  • Auto-renewal of subscription through PayPal/Authorize.Net
  • Automatic downgrade of Sponsored/Featured listing to Free if subscription not renewed
Events Promotion
  • Free/Sponsored/Featured listings
  • Spotlight section on home page, events section and category/sub-category pages for featured listings
  • Priority ranking of listings in the order Featured > Sponsored > Free
  • Full customization of listing plans in terms of features and pricing (daily fee). Category specific pricing for Sponsored listings
  • Self-service transaction system
  • Offline/online payment (PayPal, Authorize.Net, Stripe)
  • Automatic downgrade of Featured/Sponsored listing to Free beyond specified duration
Classifieds
  • Free/Sponsored/Featured listings
  • Spotlight section on home page, classifieds section and category/ sub-category pages for featured listings
  • Priority ranking of listings in the order Featured > Sponsored > Free
  • Full customization of listing plans in terms of features and pricing (monthly fee). Category specific pricing for Sponsored listings
  • Self-service transaction system
  • Offline/online payment (PayPal, Authorize.Net, Stripe)
  • Automatic downgrade of Featured/Sponsored
Promotional Content
  • PR/Advertorial/Reviews
  • Custom pricing for each type of article (i.e. PR, Advertorial, Review)
  • Self-service transaction system
  • Offline/online payment (PayPal, Authorize.Net, Stripe)
Banner Ads
  • Connect with ad servers or allow advertisers to run banner ads (Cost per thousand impressions model)
  • Create custom ad-zones for each section of the website (e.g. articles, events etc)
  • Set variable CPM (cost per thousand impression) pricing for top, right, right bottom and bottom slots
  • No limit on number of ads per ad zone. Parallel support for ad server + ads posted by advertisers
  • Self-service transaction system for running banner ad campaigns with option to select impressions in multiples of thousand
  • Auto-reminder for repayment upon exhaustion of impressions
Deal/Coupons
  • Self-service system to allow merchants add deals, manage coupon Inventory and set commission rate (publisher’s commission)
  • Option for publisher to set minimum / maximum limit on commission rate
  • Option for publisher to approve deals submitted by merchants
  • Customer buys voucher by paying a price (computed as per commission rate), and the remainder is paid directly to the merchant while redeeming the voucher/li>
  • Online voucher verification system through which merchants can redeem vouchers
  • Self-service transaction system for buyers